It seems like that almost overnight, social media has gone from being just a 'social' platform to being a 'must' when it comes to marketing, especially for SME's. Branding and online presence is no longer just for the big organisations. 68% of Aussie internet users have a social media profile.
Keep up with the changes. Don’t get left behind! Opportunities for marketing online are evolving and so SME's should also evolve their marketing plans to incorporate social media platforms. 
If your business doesn't have a strong online presence, how do the online consumers find you and why would they remember you?
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This series is for the newbies to hashtags in social media, so is really for those of us who take longer to learn this stuff (because we didnt grow up with it) or maybe you need to learn it out of necessity... for business, like I have!
Some of us are forced to get familiar with the hashtag strategy for marketing purposes. When I studied marketing the hashtag hadn't been invented in marketing yet.... yep...I'm THAT old! I must say though, I am enjoying this ongoing online learning curve. I test the waters for my business and experiment 'my way' using this phenomenon called hashtag. I see what works for me and for my business and I don't mind sharing what I learn. Hence this post.  Following on from Bee Timely Blog Post Part I from last December, it is time to tackle talkative brains, lists and we will touch on perfectionism (the mother of procrastination) and how the Busy Bees can manage time better and shut that brain up so you can get some sleep.
Sometimes it's the simple solutions! 
When I started my business planning process, I researched a huge number of things; various industry practices, start up business processes, business people and individual businesses themselves. During this research 'journey' I found that the most productive people in business, all had one thing in common. They are remarkably awesome at time management. I'm not talking about people who have a unique skill of 'appearing busy all the time' the ones that somehow get very little done in the end... I am talking about the productive people, the 'get things done' types, the achievers.
We each have 24 hours in a day, but we all know someone who manages to fit in more than the average person, more activities in a day or week and they seem to do so with ease, or so it appears. How do they do it? What can we learn from these time management masters? "If you want something done, ask a busy person." Benjamin Franklin
A friend of mine is well known as an 'energiser bunny' for the incredible amount of activities and tasks she manages in her day. I took note of the way she managed her time, how could she fit all of this in? Her habits and routine were effectively always planned. Aha! Mental note: Planning what she will do with her time. The tasks didn't just get crammed in 'willy nilly', she actively thought through and planned out how to effectively get things done in the time she had available. Idle time is never wasted, she would use every spare moment to accomplish a quick task that could be managed in that short space of time. No time wasting on her watch!
This is not to say we need to be constantly busy and never stop! Scheduling down time, time for fun, friends and family time and time for yourself is equally vital. This 'time for YOU' concept is a must! Schedule it in. 'You' time... The Busy bees especially need to remember this one.  Sue from French Affair shown here...in love Teaching a 4 year old about the value of money and generosity, became a 'from the mouths of babes' moment for Sue, the business owner we meet today and from this, French Affair was born. This small business birth happened in such a beautiful 'serendipity' kind of way, it just had to be in this Blog series.  The first post in my series about small business births is close to my heart
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Bees Blog
Deb AitchisonHi and welcome to Bee's Blog. I'm a Virtual Assistant and I love helping Busy Bees improve their web presence. Follow Bee's Blog on any of the social media accounts below or #BeesBlog
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